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Google Vs Facebook Part 1

December 5, 2009

Over the last decade, Google’s algorithms have defined the web. Their rigorous and efficient equations parse practically every byte of the online activity to build an atlas of the world wide web. Facebook on the other hand with its 300 million users envisions a more personalized, humanized web where our network of friends, colleagues, peers and family members become our primary source of information. Though efficient and the most desired place to be for every business – Google’s first SERP, the results are however based on a cold algorithmic code. Facebook on the other hand is moving towards a head on collision with Google to provide the same search results but only more personalized and based on social graphs. It’s a rethinking of how we navigate the online world.

Google is the heavyweight champion and Facebook with its 300 million users has now turned from a flyweight to a potential candidate for a shot at the heavyweight championship title.

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